Egg Farmer Packaging

Wilcox Farms

  1. Egg carton packaging

Egg farmer packaging.Series of egg carton ideas where produced to show how the new look can connect with the same packaging the farmer has used for 20 years.The carton wrap had several rules to be applied from the FDA.Not very much room left for images.The custom shield logo used on the top carton goal was to slowly introduce new chicken art.Reaching the higher educated female shopper.Using seals creates a guarantee message.
The old art from the cartons where also included. The farmer decided to use the old art. The carton was never used.

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