Organic beef logo. Wilcox Farms started to raise black angus beef on their egg farm. The objective was to use the same look as the egg farm branding for the beef line.The Wilcox brand is well know among food buyers. Selling under the brand made all marketing costs less. The graphic design objective was to sue the organic logo type used on the egg products.And use the farm art as well. Combining them both.The brand was used on web sites and wholesale packaging.